Creativity and innovation are about FINDING UNEXPECTED SOLUTIONS to obvious problems, or finding obvious solutions to unexpected problems.

"Creativity and innovation are about FINDING UNEXPECTED SOLUTIONS to obvious problems, or finding obvious solutions to unexpected problems." ~ Rei Inamoto

I want to add on that sustainable Intelectual Property (IP) rights with high commercialization values are the creativity and innovation to solve obvious problems, not that you are taking the initiatives to change the existing Intellectual Property (IP) here and there or to modify here and there to create another Intellectual Property (IP) because other people like me have Intellectual Property (IP) ownership and you want to have Intellectual Property (IP) ownership too.  The fact, the concern or the motive of creating or inventing Intellectual Property (IP) is to form the solutions of problems for a better world and to change the world not creating or inventing Intellectual Property (IP) to be the rivals of the existing Intellectual Property (IP) owners.  

All the people from developed and developing countries RESPECT Intellectual Property (IP) and Intellectual Property (IP) ownership/ rights.  Let me be the advocate in RESPECT Intellectual Property (IP) education and awareness.